HeavyConnect and Starfish Partner to Tackle Data-Sharing Gaps in the Food Supply Chain

PRUnderground
Thursday, April 10, 2025 at 3:01pm UTC

By closing the data gaps between supply chain partners, the joint solution empowers businesses to drive better decisions around product safety, quality, and freshness.

(PRUnderground) April 10th, 2025

HeavyConnect, a leader in digital compliance and operational solutions for agriculture, has announced a strategic partnership with Starfish, a collaborative data-sharing network that enables food companies to exchange critical traceability and operational information with their supply chain partners. The partnership streamlines data flow across the supply chain, connecting producers, processors, and retailers through improved visibility and integration.  Beyond supporting regulatory initiatives like the FDA’s FSMA 204 traceability rule, the collaboration is designed to help the food industry build a more connected and resilient supply chain.

This partnership is designed to address one of the most persistent challenges in the food industry: fragmented and inefficient data-sharing across complex supply chains. By integrating HeavyConnect’s mobile-first data collection platform with Starfish’s interoperable network, food producers, processors, and suppliers will be able to connect more easily, without the need for costly, custom-built integrations or major system overhauls.

“Today’s supply chains rely on real-time collaboration, but too often, data lives in silos and is exchanged manually or inefficiently,” said Patrick Zelaya, CEO of HeavyConnect. “Our partnership with Starfish breaks down these barriers, enabling food companies to share information effortlessly and accurately, whether it’s for traceability, quality, or operational insights.”

HeavyConnect’s platform allows users to digitize records and workflows at the source—on the farm, in the field, or on the production floor—using mobile devices. By connecting to Starfish’s network, users can now streamline the secure exchange of that data with buyers, suppliers, and regulators, regardless of the systems those partners are using.

“Starfish is dedicated to eliminating the friction in data-sharing by helping technology providers connect their customers without the need for custom integrations,” said Wiggs Civitillo, CEO of Starfish. “By teaming up with HeavyConnect, we’re expanding access to seamless, scalable data exchange built on industry best practices and a user experience that’s trusted across agriculture.”

This partnership marks a significant step toward a future where interoperability and collaboration are no longer obstacles, but core strengths of the food industry. By closing the data gaps between supply chain partners, the joint solution empowers businesses to drive better decisions around product safety, quality, and freshness.

For more information about this partnership, visit www.heavyconnect.com and www.starfish-network.com.

About HeavyConnect

HeavyConnect provides mobile-first compliance solutions that help agricultural businesses digitize record-keeping, automate compliance, and improve operational efficiency. The platform simplifies food safety, worker training, payroll, and quality assurance, ensuring compliance with industry regulations such as FSMA, GLOBALG.A.P., and PrimusGFS. Learn more at www.heavyconnect.com.

About Starfish Technology Inc

Starfish is the leading network for supply chain traceability, helping food companies share data with partners using the systems they already trust. By harmonizing data across systems, Starfish enables secure, real-time collaboration across the supply chain. Designed for interoperability, security, and automation, it empowers businesses to unlock better insights, reduce risk, and build more connected, compliant, and resilient supply chains. Learn more at www.starfish-network.com.

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